Ingredients
Discover our ingredients.
Clear consumer expectations: natural, healthy, and enjoyable
Today’s consumers no longer want to choose between pleasure and responsibility. They are looking for bakery and pastry products that combine naturalness, nutritional quality, and transparency. Fewer additives, more simple and recognisable ingredients — without compromising on taste. This quest for “better eating” is redefining industry standards and paving the way for a new generation of recipes that are healthier, more authentic, and just as delicious.
A clean label solution for all your bakery and pastry creations
Thanks to their high fibre content, LifyWheat flakes and flour make it easy to achieve “source of fibre” or “high in fibre” nutritional claims, while contributing to a better Nutri-Score. LifyWheat wheat flour also allows you to claim a health benefit related to the glycaemic response of finished products — a key advantage to meet the expectations of health-conscious consumers.
Easy to use, these two clean label ingredients can be incorporated together or separately in a wide range of applications: artisanal breads, sandwich loaves, burger buns, flatbreads, viennoiseries, pastries, or biscuits. Their simple labelling — “wheat flour” and “wheat flakes” — makes them easy to integrate into your recipes without any major process changes.
Customer testimonials
“For more than 20 years, we have been working to improve our recipes, both nutritionally and in terms of ingredient quality. This collaboration allows us to naturally increase the fibre content of our recipes, while preserving the pleasure of white bread.”
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Recipes that make a difference
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